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Article Marketing

by Leo
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Okay. You have your own blog. You wonder why you should still do article marketing? Through writing articles and submitting to article directories / websites, you can: 1. Brand yourself - make yourself an expert in the field 2. Get free advertising - you can at least put 1 link on the article, that leads to your product / website or whatever you want to promote 3. Increase sales - the articles serve as information rather than sales talk. However, giving information about a product would certainly assist in bringing up sales. If you can write a good article, and [...]

Google Knol – a new Wiki

by Leo
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Google recently announced the launch of Knol. What is being considered a Knol? A knol is an authoritative article about a specific topic. Knols were written by authoritative people who actually knows about the topics. Nowadays, Knol is open for everyone. Every Knol would have an author (or group of authors) who put their name behind their content. The content represents their knowledge and opinion. Google is trying to introduce "moderated collaboration". Readers can suggest or comment on the articles, and the authors would have control over what they have published. Bonus: Google has an agreement with the New Yorker [...]