There are lots of ebooks / blogs / websites teaching how to earn money from Adsense. Or similar ad systems. But then, what is the main key point of it?
The most important factor of this is ‘Quantity’. When I say quantity, I mean the people viewing the ads, ie. impression.
How to maximise impression, hence maximising the number of clicks? The answer is ‘Traffic’.
No matter how you optimise the ads, where to put them, what keywords to use in your blog to bring up certain high-pay ads… Without traffic, these are just meaningless.
I found 2 ways that are the most efficient:
1. Maximize the traffic of a certain blog – put all your efforts on a single blog. Use the best of your knowledge to bring the most traffic, eg. PPC, link building, commenting (not spamming!!), web 2.0 tools, email marketing, affiliate marketing…
2. Build smaller but niche blogS – yup, run more than one blog. Make sure they are legitimate though. After all, if your content is crap, no one is going to visit your blog. Use keyword tools to find lucrative niches, optimise your blogs so that they can easily be found on the search results.
If you are good in web, you can also start a web 2.0 portal (maybe like facebook / bebo whatever) and build an online community. If you are not that good, you can however start a forum. A community site is likely to attract a lot of traffic if you are into the right niche. How to know what is the right niche? Easy – keyword tools! Google now reveals traffic in numbers instead of score, so you should have a deeper insight for analysis.