Google Ad Planner

Google Ad Planner is a media tool, free of charge, to help you identify the sites that your target audiences are likely to visit. With the use of the Google Ad Planner you would be able to make better decision on where to advertise.

Check out Google Ad Planner here: http://www.google.com/support/adplanner/bin/answer.py?answer=96376&topic=14715

Google Ad Planner allows you to:

  • Define audiences by demographics and interests.
  • Search for websites relevant to your audience.
  • Access aggregated statistics on the number of unique visitors, page views, and other data for millions of websites from over 40 countries.
  • Create lists of websites where you’d like to advertise and store them in a media plan.
  • Generate aggregated website statistics for your media plan.

You can choose to define a media plan or research site only in Google Ad Planner. A list of defined sites or placement can be saved for your future use.

If you have an Adwords account, you can also export your defined sites and import them for your placement campaign.

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This entry was posted on Wednesday, September 17th, 2008 at 10:00 am and is filed under Search Engine Advertising. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.

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