August 14th, 2008 at 10:27am
Under Search Engine Advertising
I personally found that the content network is very limited in terms of control over the ads. However, Google has made this happen - more customization can be done on the content network ads now!
New functions now include:
- Frequency Capping - control the impression of the ad in front of each user. Now they won’t see the same ads again and again!
- Frequency Reporting - reports impressions and how many times people are seeing them
- Improved Ads Quality - Improves performance improvements
- View-Through Conversions - Now you can see how many users visit your site after seeing an ad. Keep a log and sure would help you in your placement campaign.
By Leo
August 13th, 2008 at 10:26am
Under Blogging
Entrecard has released their first toolbar - runs only in Firefox 3 though.
Using this toolbar, you can:
- Switch accounts easily - if you have more than one account, you can switch easily with a click of the mouse.
- Quick jump menu - you can quickly jump to different pages including the dashboard, messagebox, ad-calendar, stats, linked blogs page, and buy EC credit page.
- Favourites & EC Category page menu - link to your favourites or category pages
- Browse EC sites - through cheapest sites, most advertised…
- Jump buttons - jump to the next site
- Favourites - save a bookmark
- One-click advertising - want to advertise on a site? Just click once
- Interaction - send message to the site owner etc.
- Entrecard menu - including links to EC related forums
If you are serious about EC dropping, surely you should install this toolbar. Have fun!
By Leo
August 12th, 2008 at 11:47am
Under Affiliate Marketing+ E-Commerce
I have just launched the second eBay Affiliate site. This site featured my favourite character - Batman The Dark Knight.
Batman Toys, Action Figures, Batmobile, DVD or Movies - you can find them all in Batman The Dark Knight Shop.
Batman, also known as The Dark Knight, is one of the most popular superhero of DC Comics. Batman has been made into several Batman movies over the years.
Batman The Dark Knight Shop has a large variety of Batman toys, Batman action figures, Batman posters, Batmobile, Batman DVD or movies, Batman collectables, Batman model kits, Batman trading cards, Batman video games, Batman comics and Batman novels.
Please visit our “Batman The Dark Knight Shop” now. I am sure you will find something of interest!
By Leo
August 11th, 2008 at 12:17pm
Under Blogging+ Web 2.0
Okay. You have your own blog. You wonder why you should still do article marketing?
Through writing articles and submitting to article directories / websites, you can:
1. Brand yourself - make yourself an expert in the field
2. Get free advertising - you can at least put 1 link on the article, that leads to your product / website or whatever you want to promote
3. Increase sales - the articles serve as information rather than sales talk. However, giving information about a product would certainly assist in bringing up sales.
If you can write a good article, and someone views it, then they would think “oh this guy knows”. Linking to your own website / relevant product does give the person more confidence in your product.
An article is typically in such format:
1. First paragraph - summary / introduction of the article.
2. Second to second last paragraph - the real information in detail. The more important the information is, the closer to the top it should be placed.
3. Present in bullet points / numbered list (like this one). It makes your information easier to read.
4. Expand your points in short paragraphs.
5. Give examples if appropriate.
6. Emphasize (but not hard sell) the benefits of using your product / service.
You should write unique contents. If you think your information is valuable and can help a lot of people, then you should consider submitting to Knol.
One last tip - properly do your search phrase research before you start.
By Leo
August 8th, 2008 at 12:05pm
Under Affiliate Marketing+ E-Commerce+ Software
If you have a brilliant product, it is no use until you know how to sell it.
However, the market is so competitive, and technologies & knowledge is progressing so fast.
Therefore, my conclusion is that the faster you can get the word out, the more chance you can earn.
I can’t really advice you step by step on how to market your product, as all products are different. However, I am able to introduce you a tool that you can create your lead page / sales page / squeeze page in 5 minutes.
The Lead Page Generator does just that - a program that generates a lead page.
The program is easy to use - you really only need 5 minutes to set a page up.
The key to increase sales - keep on customizing and personalize your website. Now, what are you waiting for? Get Lead Page Generator now!
By Leo
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