SEO

Why Contests?

June 25th, 2008 at 02:14pm Under Blogging+ Link Building+ SEO

Recently I have blogged about John Chow’s contest for Market Leverage.  And then John Cow’s contest, also for Market Leverage. They pretty much have the same system to attract you to join.

Contests, contests, contests… Have you ever thought of why there are suddenly so many contests happening?

Market Leverage, John Chow, John Cow and many others are doing this for a few reasons:

Increase number of Comments

John Chow asked us to leave a comment to gain the first ticket to enter the contest.  A large number of comments surely reflects the popularity of the blog.

RSS / Email Subscription

To gain another ticket, they have asked you to subscribe to their RSS feed.  That is an effective way to increase their number of subscribers.

SEO - Link Building

To gain extra tickets, you have to blog about the contest linking to John’s.  By specifying the link text they have gained a quality / juicy backlink, which search engines count for ranking.

They have also asked to link to Market Leverage.  Again, another juicy link, but this one is to ML instead.

Affiliate Marketing

To gain more tickets, you have to sign up with Market Leverage using a referral link.  This way when you earn money through ML, they would get a commission.

What have you gained?

By placing a comment on their popular blog you have also gained yourself a link.  If you have put your targeted key phrases onto the link then you got a higher quality link.  I am not sure if they have got nofollow enabled though.

And of course, you have gained more chances to win the present!

At the time of writing, John Chow has gained 712 comments and John Cow got 74 (oops big difference).  That effectively means they would have gained a large number of links as well.

By Leo Add comment

Microsoft's Social Bookmarking Site is coming

May 28th, 2008 at 03:05pm Under Blogging+ Link Building+ SEO+ Web 2.0

Yes, you have read the title right.  Microsoft is going to launch their own social bookmarking site. Apart from Live bookmark.

A preview version should be available for MSDN and TechNet in a very short time (probably within a few days).

Not a surprise - this new social bookmarking site allows users to:

  • Bookmark a site on the web
  • Tag it
  • Bookmark a site on the upcoming “My bookmark” tool

Why is there another social bookmarking site?  MS reveals that the new site should open another stream of advertising income, and also to collect tag data to improve search result relevancy.

By Leo 1 comment

Rank Checker by SEO Book

May 14th, 2008 at 12:40pm Under SEO+ Software

Ever wonder how your keywords are doing?  Instead of plugging them into search engines one by one, you can now use this tool to quickly generate you a report.

Recently I have installed this Firefox Plugin named Rank Checker.  What it does is that it allows you to enter a list of keywords and the URL, and it would automatically query Google.com (& another extension of your choice after configuration), MSN Live & Yahoo and find the rankings of the keywords.

Results are shown on the browser as a table, and you can export the results into CSV for graphing etc.

If you want more accurate results, you may want to make sure the ‘do not use personalized result’ box is checked in the configuration.

On the other hand, you can also schedule Rank Checker to run periodically, if you need to report on the result from time to time.

Download Rank Checker

By Leo Add comment

I Signed up for SocialSpark!

April 29th, 2008 at 06:27pm Under Blogging+ Newest Technologies+ Reviews+ SEO

socialspark_-_best_web_ezy.jpgRecently released, SocialSpark is a new society specifically created for bloggers.  If you want to meet other bloggers, you can do so here.  Exchange posts? No worries at all!  Finding blog sponsors?  A bit of simple code insertion would do.  The best of all - paid blog post - you would certainly have more chance than all other paid post services.

To start, it is of course so easy.  Sign up here.

SocialSpark has a unique yet outstanding code of ethics.   This includes:

-100% Audit-able In-Post Disclosure - you can edit the in-post disclosure to whichever you like
-100% Transparency - all bloggers’ activities are made available to the public
-100% Real Opinions - no fake here! All real
-100% Search Engine Friendly - what is more important than SEO in the cyber world?

I have signed up a few weeks ago.  After logging in, I was presented with a very impressive dash board:

socialspark_home_-_best_web_ezy.jpg

Apart from the featured paid post opportunity, there was also a list of other opportunities for me to choose from.  Clicking on the “Spon” tab enables the system to list all the available blog sponsorship opportunities.  If you noticed, I have also signed up for the Blogger’s Choice Award sponsorship for this blog, which sponsors this blog on a daily price.

socialspark_bca_-_best_web_ezy.jpg

Clicking on the “Spark” tab is the most interesting part.  Here you can find opportunities where you can blog about another blog, and that he/she would blog you back.  Surely is a great opportunity to make friends with other bloggers!  You know networking is so important.

Talking about networking, you can get in touch with other bloggers, all around the globe, through SocialSpark.  You can add other bloggers as friends and chat with them through the internal email / messaging system.  You can vote for them by giving them a prop.

Sign up now!  Don’t forget to add me as a friend.  Chat to you later!

 Sponsored by SocialSpark

By Leo Add comment

Run a Successful Online Business

April 23rd, 2008 at 02:41pm Under Affiliate Marketing+ Blogging+ SEO

How can you be successful at running an online business? How do you earn a lot out of your website / blog?

1. Affiliate Programmes
It is not a myth that affiliate program, if you have joined the right one, is the most lucrative. However, there are a lot of them on the market, and many of them are saturated already. To earn more, get into an affiliate program as early as you can. Click2Sell is a new affiliate program that I have recently joined. I will write a detailed review about this later.

2. Ads on the site
Many are saying that Google Adsense is not paying enough. You may want to consider other ad network. Some even provide other ad format rather than the traditional contextual ads. Eg. AdToll provides a peel-away ad, illustrated on the right top corner of this site.

3. Build your Network
Attending conferences of related niche, talk to other bloggers… You got the idea. MyBlogLog, SocialSpark, Technorati etc provide a platform for you to communicate with other bloggers.

4. Grow traffic onto your site
The ultimate way is to have fresh, good content posted frequently. If you buy traffic, it is only going to last a while. People revisit your site because you have provided them the content that they want.

5. Consistently post & Frequently post
Make sure you keep posting to your blog, and frequently post to it as well. That way, visitors know everytime they visit your site, they would see something new.

6. RSS
Host some contest, provide incentive, and encourage people to subscribe to your RSS feed. The RSS list is where you can communicate with your existing readers.

7. Google Adwords
If you want to promote, consider Google Adwords. So far it still covers the most of the target market, whichever it is. Bear in mind it is getting more and more expensive, so you might as well grab it while it is still relatively cheap.

By Leo 1 comment

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