All you have to do is sign up, opt-in to receive emails (there won’t be a lot, so you won’t feel annoyed), and earn points.

When you have reached $50, you can request payout.

What’s more?

After joining Take the Internet Back, you will also have access to a large collection of internet marketing & SEO software, eBooks, reports and videos.  These are exclusive to members only.

Wait no longer – it is Free to Join.  Let’s Take the Internet Back!

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However, the Google ads would ‘probably’ be placed below the Yahoo ads.

Google has created a site and a slideshow to clarify all the uncertainty or rumours in the cyberworld.  You can view it here: http://www.google.com/yahoogooglefacts/

The deal apparently strengthens Yahoo.  And as far as we know, there would not be much changes in the way ad prices are set.  It is still by competitive auction.

Not sure if this is good though, “The deal is win-win for consumers, advertisers and publishers: more and better ads.”

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The AdCenter learning centre provides you information of the top scenarios and issues that you would face when you are using MS AdCenter.  Here you will find out what exactly does AdCenter do, conversion tracking, keywords management, ad optimization, billing (!!), MS AdCenter Analytics (they can’t just come up with another word), content advertising, and the AdCenter news.

If you are interested in advertising with MS AdCenter, this is certainly not something you want to miss.

BTW, starting your adCenter campaign today is just 4 steps, plus a one-time $5 fee.

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1) The Search Industry is HOT

The first dot-com bubble may have burst 6 years ago, but the current bubble is getting bigger and stronger every day. One of the main reasons for the current dot-com boom is the skyrocketing growth of the search engine industry. No longer the territory of geekdom, search has exploded into the mainstream over the past few years and businesses are falling over themselves to get seen by online searchers. And they’ll pay big bucks to search engines for the privilege.

Have you noticed that Google shares recently hit USD 500 EACH? It’s not a coincidence. Search giants like Google, Yahoo and AOL can’t fail to make money because everybody wants a bit of the search action. There’s no denying, search is HOT, HOT, HOT.

2) It’s Considered one of Four Jobs on the Cutting Edge

According to a recent article on MSN Careers, the position of  Search Engine Optimizer is considered one of four jobs on the cutting edge right now. Who gave it this title? A representative from the world’s largest specialized recruitment firm – Robert Half International Inc.

Search Engine Optimization is considered a sub-set of Search Engine Marketing. If you’re unsure what a Search Engine Optimizer (SEO) does, below is a definition provided by MSN Careers:

“Search engine optimizers (SEOs) increase a firm’s Web site traffic by improving its search-engine page rankings. This is an especially important task in today’s Internet-driven world, where many customers first learn of an organization and its products or services through the Web. Because of a shortage of experts in this relatively new area, many top SEOs receive multiple job offers. SEOs typically supplement their knowledge of how various search engines operate and determine page rankings with strong marketing skills, as well as the ability to communicate effectively and program using HTML.”

Wikipedia also defines Search Engine Optimizers here.

3) The Pay is Fantastic

A job in the search industry can be unbelievably lucrative. As noted recently by Jennifer Laycock of Search Engine Guide, “There are quite literally more jobs than there are skilled marketers and salaries can skyrocket to almost embarrassing levels.”

Have you seen the type of salaries that search engine marketing and search engine optimization consultants are currently commanding in the US? Clearly, the search industry is making some people rich. Here are some typical salaries in USD:

• Entry level SEO/SEM position = $30-45K
• Three to five years experience / online account managers = $50-75K
• Five + years / organic SEO specialists = $75-90K
• Senior management level = $70-120K
• SEM Director = $95-150K
• VP Level = $100-315K

Additional Salary links:

http://www.clickz.com/showPage.html?page=3591061

http://forums.searchenginewatch.com/showthread.php?t=10543

4) You Don’t Need a College Degree

Because the search industry is relatively young, there are only a handful of online courses and certifications offered in the field of Search Engine Marketing (Search Engine College being one training provider).

Most search engine marketing practitioners are self-taught, learning the trade by experimenting with their own sites, researching trends, attending conferences and participating in discussion forums and so employers don’t generally require SEO / SEM certification or a tertiary qualification as a pre-requisite for a position in the industry.

However, candidates who hold a marketing degree or specific industry certification in Search Engine Marketing may well have an edge over their fellow applicants when it comes to interview selection.

5) You Can Learn it all Online

Everything you need to know to become a Search Engine Marketer, you can learn online. All the information is out there, you just have to find it. To become an expert in SEO / SEM, you need to do research, research and more research. Read everything you can get your hands on relating to search on a daily basis, including articles, forums, ebooks, blogs and newsfeeds. Then you need to put this knowledge into practice by experimenting with your own sites, or finding guinea pig sites to practice on such as those of friends, family or charity sites until you find the methods that give you the best results. Programming knowledge is not a pre-requisite for SEO / SEM jobs, but it does help to learn basic HTML. There are plenty of free HTML tutorials online.

If you don’t fancy years of research or are in a hurry to jump-start your career in search, consider taking an online Certification course in one of the many Search Engine Marketing disciplines such as the Certification Pathways provided by Search Engine College. These type of courses are usually tutor-led and designed to fast-track your training and ensure you gain the right type of skills to make you immediately employable within the search industry.

6) You Can Be Your Own Boss

Because most of the work you’ll be doing is online, Search Engine Optimizers and Search Engine Marketers often have the freedom of choice to work for an employer, work from home and/or freelance. Many SEO / SEM freelancers end up hiring workers and starting their own company due to the massive demand. This gives search engine marketing experts the work from home lifestyle that others can only dream of.

7) Search Marketing Has the WOW Factor

Once they know what they’re doing, it’s very easy for a Search Engine Marketer to wow their clients. The difference that a successful SEO or PPC campaign can make to a client’s bottom line is substantial. I’ve seen online conversion rates for a client zoom from 1% to a massive 5% after just two small tweaks to their web site. And although rankings are not as important as actual conversions, clients still get very excited to see their site listed in the top 10 search results for certain keywords. It’s the WOW factor in action.

The Demand is Strong and Growing

As mentioned in relation to search engine salaries, there are literally many more jobs than there are skilled marketers to fill them. This extreme demand means Search Engine Marketers can pick and choose their jobs and/or clients. The more skilled marketers are head-hunted regularly. For Search Engine Optimization firms, there are more than enough clients to go around and rarely a need to advertise for new business. That’s why you often find SEOs turning away clients or recommending their competitors during extremely busy periods.

Experts in select specialties such as Pay Per Click Advertising (a sub-set of Search Engine Marketing) are currently enjoying even higher demand than usual, as advertisers out-bid each other to have their site shown for popular keyword searches on Google, Yahoo! and MSN. Another indicator of high demand is the sheer number of search-related job postings seen on employment sites such as those listed here.

9) The Industry is Hip and Groovy

There’s something very trendy about people in search that I can’t quite put my finger on. There’s a constant buzz around them. If you’ve ever been to a search engine conference or to Google’s headquarters you’ll know what I mean. Maybe it’s the fact that they’ve come from so many different professions. Or that the age range of search marketers varies from teens to Baby Boomers. Or their whacky dress sense. Maybe it’s the smell of money and happiness that they give off. Maybe it’s the fact that they are constantly in the media. I don’t know. All I know is that it’s no longer uncool to be a geek. In fact it’s downright hip to be square.

10) The Skills Are Portable and Global

Skills in search engine marketing are portable and global. You don’t need to be at a desk, in an office or on the phone all day. You don’t even need to meet your clients. Of all my clients, I’ve probably only met 20 percent of them and spoken to half of them on the phone or via chat. You can be on vacation for six months out of the year in various locations and still conduct business. You literally only need a computer and an Internet connection. The Internet is the universal equalizer. You can service clients in any country in the world, in many different languages. You can compete with one man operations and Fortune 500 companies on the same level playing field.  The flexibility of the search industry is a huge advantage over other career options. Have laptop, will travel!

11) Job Satisfaction is High

Search is a fascinating industry. With all the hype, daily gossip, corporate take-overs, start-ups and geek toys, I can guarantee that you won’t get bored. This combined with the flexible work hours, low start-up costs, ability to be your own boss and the excellent income keeps job satisfaction high for Search Engine Marketers. So what are you waiting for? Go get a job in search!

About the Author:

Article by Kalena Jordan, one of the first search engine optimization experts in Australia, who is well known and respected in the industry, particularly in the U.S. As well as running her own SEO business, Kalena manages Search Engine College – an online training institution offering instructor-led short courses and downloadable self-study courses in Search Engine Optimization and other Search Engine Marketing subjects.

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Check out Google Ad Planner here: http://www.google.com/support/adplanner/bin/answer.py?answer=96376&topic=14715

Google Ad Planner allows you to:

• Define audiences by demographics and interests.
• Search for websites relevant to your audience.
• Access aggregated statistics on the number of unique visitors, page views, and other data for millions of websites from over 40 countries.
• Create lists of websites where you’d like to advertise and store them in a media plan.
• Generate aggregated website statistics for your media plan.

You can choose to define a media plan or research site only in Google Ad Planner. A list of defined sites or placement can be saved for your future use.

If you have an Adwords account, you can also export your defined sites and import them for your placement campaign.

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Upon signup to Adlandpro, you would get the following for free:

1. Place your free ads in the classifieds and community pages
2. Place your free ads in Free Traffic Exchange (120,000 users)
3. Free subscription to the “Adland Digest” Newsletter
4. Obtain free leads for your business using the community system
5. Earn big money with the affiliate program
6. Participate in discussions to learn more about marketing and promotions through the Adland Digest

Signup to Adlandpro Now!

I have just signed up and yet to see how it goes. But it is surely impression when I receive a tutorial email. Yes I know it is just auto-responder, but it does worth a good read.

Get Linked from 15,000+ sites with one click.

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There isn’t a WordPress / Blogger plugin for this just yet, but surely one will come very soon.

The setup is pretty simple, just create / use your Yahoo! account, sign into Buzz, and copy & paste the code onto your post (for now).

However, to automatically pull the title, summary, category & URL off your post, you would need some customization. Detailed here http://buzz.yahoo.com/buttons.

Buzz Me

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New functions now include:

• Frequency Capping – control the impression of the ad in front of each user.  Now they won’t see the same ads again and again!
• Frequency Reporting – reports impressions and how many times people are seeing them
• Improved Ads Quality – Improves performance improvements
• View-Through Conversions – Now you can see how many users visit your site after seeing an ad.  Keep a log and sure would help you in your placement campaign.

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What makes Performancing Ads stand out?

1. Support of only 125×125 ad buttons – this has become most blogger’s choice of banner format.
2. Can book your own ad – this makes your ad easy to manage. If you book your own ad, you don’t have to pay commission.
3. Easy to implement – upload a plugin, insert one single line of code, and you are done
4. Large market place – 55 categories to choose from!
5. Be a publisher as well as advertiser – you can use the credit earned to advertise your own business
6. Earn money – be an affiliate and earn money when people sign up.

Again, signing up is free. Once you have signed up and decide to advertise, you get $25 off for the first $100 spent.

As the slogan says – everyone wins.

Make Money With PerformancingAds

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As we all know building a list can be a long and painful process.  There are lots of ebooks about how to build your list.  But then, for a quick win, this might be the solution for you.

Join The List Auction for free

By joining as a free member, you would be able to send emails to 500 random members for free, once every 7 days and up to 26,000 emails per year.

You are able to earn credit by clicking on the ads on the member homepage.  However, one click per hour.

(If you feel that you are in need of more quota, then you can choose to upgrade.  There are 2 packages available: the silver membership costs $19 per month and the gold membership costs $29 per month.)

If you have an one-off offer, you can bid for more credits – that’s how the name “The List Auction” came from.

Upgraded members can also advertise on the member homepage.

Commission (from 20% for free members to 60% for gold members) are being paid monthly if your downline earns money.

What is the benefit of joining The List Auction?  The most important part is that you can build your list through it.  It has already created a channel for you, so that you don’t have to start from zero.

How effective is this list?  Well the service is only on launch stage, and hence I am not able to tell.  But well, it is free so join The List Auction now!

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